For a company, redesigning its website can be an expensive and time-consuming process. However, it is worth the investment for many reasons. One of those reasons being that redesigning your site will keep your business fresh in the minds of customers and potential clients. The other reason is that by refreshing your site’s design you are able to showcase new products or services as well as any changes to existing ones.
How do you know it’s time for a website redesign?
How can companies tell when it’s time to rebuild or redesign their website rather than just updating it?
There is no one-size-fits-all answer to the question of why websites are redesigned. Because your old website does everything you need it to, there’s no single reason for it.
Most businesses opt for a website redesign in NJ when attempting to develop something new and finding out that it’s not feasible. This is because of the limitations of technology, improving upon performance and reliability, or for visual upgrades.
With that being said, there are several signs that will determine whether you should redesign your existing site or create a new one.
- Your website doesn’t load correctly in browsers
- Your website is inflexible and has limited features
- Is your site’s design very outdated and rigid? If so, then you need a redesign.
- Your current website is not mobile-friendly
- There is an excessive amount of maintenance involved in your current website
When your website’s foundation is no longer working effectively to help you achieve your marketing goals, or perhaps when your design and branding have become outdated, it’s time to start thinking about a new one.
When is the right time for a website redesign?
There’s no such thing as a good or bad time to redesign websites. There are many things to consider when making this type of decision; you should continue trying to improve your website on a regular basis. Every 2 to 3 years, it is recommended that you give your website an updated design, owing to the continual development in visual and technological standards.
There are a variety of methods to deal with a redesign depending on how important and severe it is, but you’ll most likely go down one of two routes: tiny modifications or a complete makeover. You can opt for little steps in order to perform website renovations gradually or opt for a fresh new website rather than updating the old one.
How long does website redesign take?
The amount of time it takes for a website to be redeveloped depends on what you want. If you are looking for minor changes, the process will go smoothly and quickly; however, if you need drastic renovations or would like something new added to your site, it may take longer than expected.
For some companies, this is part of an already scheduled update cycle. For others, it’s a quick fix to address issues that have been plaguing the site for months or years. Whatever your reason, you should give yourself enough time to ensure that your new website is ready for its launch.
A website redesign can take as little as two weeks or as long as four or five months. The average time it takes to launch a new website is about seven weeks.
This means that it’s important that you start considering your options or looking for potential web design companies as soon as possible. This way, you’ll know exactly what timeline to expect and how much work needs to be done before the new site can go live.
Creating Future-Proof Websites
In order to have a successful website, it needs to be future-proof. In other words, companies need to build websites that will not date as technology progresses. This can also mean that as the company itself evolves and tries new tactics on its site, those changes must remain sustainable and scalable within their current design.
The web development of effective websites is critical to the success of a business. Using an experienced web design company can help you achieve this.
A good web design company should be able to provide you with information regarding the latest developments so that your website is not left behind.
Maintaining an Impactful Design
If you are redesigning your site for the sake of modernizing, then it’s important to consider how the changes will affect user experience.
Web users feel more comfortable on websites that look fresh and modern. They are more inclined to stay on these sites than those that appear outdated.
When your web design company is updating the visuals of your site, ensure they pay particular attention to how it will affect user experience.
To do this, you should establish some rules. For instance,
- what colors will be used throughout the website?
- What are the appropriate font types and sizes, especially given how these will appear on different devices?
- How should changes be indicated, if at all?
You Should Hire a Web Design Company
Additionally, it is important to have an experienced web design company in NJ handle your project. This way you can be sure that they consider everything listed above and that they will follow the best practices and guidelines before and after your website is complete.
A website is a digital representation of your company and should be treated as such. You can’t go wrong with hiring an experienced web designer to create the perfect site for you!
Final Words
As we mentioned it is really difficult to give general advice since each case is unique: but our advice is: if you are not satisfied with the performance of your current website you should think about redesigning it. Keep in mind that such a move will cost money and time, so don’t rush into anything before you think carefully about what your future site should look like and how much value/time/money will be spent on building it.
Let us know if you need any help! We are always happy to give advice.