5 Irresistible Lead Magnet Ideas for Local Businesses

Everybody knows that if you place a magnet close enough to a metal object, the object will be drawn to the magnet without resistance. That’s basic science even though it might seem like magic. What if you could adapt the principle of magnetism to your business? The truth is, you can. Lead magnets are commonly

6 Ways to Use Psychology to Hack Your Target Audience’s Brains

What if you could control the way your audience reacts to your website and content? It sounds like something out of a Frankenstein story – or else a terrifying, dystopian tale that could keep you awake at night. Right? Well… maybe. But the truth is that it’s not as manipulative (or scary) as it sounds.

Can Social Cards Help You Attract New Customers?

It’s gratifying when someone links to one of your social profiles. It’s free advertising – and what’s better than that? You might not have a huge marketing budget. One free link could translate to thousands of dollars of business. But… What is the link that displays saying about you and your business? If it’s generic-looking,

Are All Your Locations Visible on Google? Here’s How to Make Sure

Optimizing a website is both a science and an art. It can be a challenge to get even one page to rank when you’re operating in a competitive niche. But what happens if your business has multiple locations? Here’s a hint: If you don’t give each location a chance to shine, people won’t be able

6 Ways to Amp Up Your Local Marketing This Year

2018 should be your best year yet. You’ve learned about local marketing and you’re implementing what you know. But is it enough? Maybe… but maybe not. The key is knowing which tactics to use – and which to leave behind. That’s why we’ve put together this collection of six things you should be doing in

Viral Marketing

If you have been online for long enough then there is a chance that you have heard of viral marketing. If you are looking to generate quick traffic that is prolific then this is probably the way to go. You should know from the beginning that this is not the easiest of traffic generation tactics

Email Marketing

Email marketing is definitely one of the ways on which you can generate traffic for your business and also ensure that your business stays within the scope of your existing and potential customers. This is a form of direct marketing and there are many techniques to it that range from sending your entire customer list

Banner Advertising

If your business already has a website then it goes without saying that you understand the overall importance of ensuring that your site receives a healthy number of visitors. An effective method of ensuring that you drive traffic on to your website is by advertising it on other websites. This kind of advertising has been

The Different Online Communication tools that can be used to Generate Traffic

Hitherto we have tackled the various offline methods that you can use to ensure that your brand generates some significant traffic. Now we should look into the methods that are at your disposal in terms of generating traffic with the use of your online presence. There are many avenues that you can explore in order

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