Single page websites are hugely popular these days and business companies prefer them over complex multi-page sites to meet their business requirements.
That may be so, but does your website design affect your SEO ? Could a single page site directly affect your website’s Google ranking?
Listed down are some of the pros and cons of using single-page sites and how the basic syntax could potentially affect your SEO:
Reliable Mobile Experience Given By Single Page Sites
It has been known that most digital marketers working on web searches use a mobile device, which proves to be advantageous in having a single page website. The conversion using mobile device is fairly much easier, loads faster, and is generally user-friendly.
Single page sites also load quicker compared to multi-page sites, which is another huge advantage for most users who would rather see the page immediately in just a few seconds.
Furthermore, some users have found that additional pages tend to be difficult to click on, on a mobile device, i.e. smart phone. The navigation panels sometimes appear messed up, and are sometimes unresponsive to clicks.
Single Page Sites Can Target Audiences Easily
They are also great for targeting a certain audience and providing them a certain type of user experience, making it easier to control user-site behavior, directing them toward a specific direction to which making you worry less about them clicking on different pages that could be in the wrong order.